I was reminded last week of the importance of a healthy brand. Your brand is more than your logo, it’s the combination of your ‘look and feel’, messaging and actions. It is how the world perceives and remembers you.
I just returned from attending one of our inspiring entrepreneur workshops with a room full of the top South African young business leaders and their mentors.
One of the challenges in a growing business is creating healthy building blocks for growth. We can move to the next level when we are willing (and ready) to let go of the way things were. The present needs to ...
I was chatting this week to one of my daughters who is about to make some big life changes. We reminded each other that ‘if the dream isn’t scary, it isn’t big enough’.
Chatting to a high-powered professional friend last night I was reminded that all of us have parts of our lives and our business that we dislike. Unless we identify and isolate these, they can bring a negative energy that leaves ...
There are dozens of rules for business. A quick search will uncover everything from never run out of cash, to hire the right people, and put your customer first to focus your marketing message.
Sales isn’t everyone’s favourite activity. Some people love it, but it’s not like that for everyone. Personally, I don’t count myself as a natural seller.
We all know Nike’s “just do it” marketing tagline which is after all the rallying cry of most entrepreneurs, but when times are tough and we are under pressure...