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The Art of Acceleration offers a blueprint for investors, policy makers and practitioners, based on the sustained success of the proven Fetola® acceleration model which has fostered thousands of resilient businesses. These small businesses form the bedrock of local economies and stimulate positive change in communities across South Africa.
Packed with practical insights and real-life case studies, this book demonstrates that with the right strategies, viable ecosystems can be established that allow small businesses to flourish – even under difficult conditions.
This book reveals Fetola’s unique model. It is a blueprint for transforming the small business ecosystem. Learn how to:
- Implement the Fetola Growth Method® to accelerate successful businesses
- Focus your investment to ensure the best possible chances of success for the businesses you support
- Grow economies in challenging environments, including disaster recovery zones, depleted rural economies and conflict-ridden peri-urban slums
- Bring about lasting change and deep economic, social and environmental impact
About the author
Catherine Wijnberg is a seasoned business leader, serial entrepreneur, adventurer, and the CEO and founder of Fetola, South Africa’s leading small business development agency. Recognized as one of Africa’s first Forbes 50 Over 50 women leaders, Catherine was born and raised in Zambia and educated in England, Scotland and Australia. She holds a Masters in Agriculture from the University of Queensland and an MBA from Henley Business School, and has devoted her life to developing innovative and impactful solutions for diverse economic environments.
